FUJITSU GENERAL Way expresses the common practice of action that all the Fujitsu General Group employees should share and implement.

United by a common philosophy and guidelines, The Fujitsu General Group aims to contribute to the creation of a comfortable and safe society.

Corporate Vision

Through our constant pursuit of innovation, the Fujitsu General Group contributes to the creation of a comfortable and safe society and brings about a prosperous future that fulfills the dreams of people throughout the world.

The Fujitsu General Group managements' vision

  • The Fujitsu General Group enlarges its business to worldwide
  • The Fujitsu General Group coexists with the world's people in harmony
  • The Fujitsu General Group operates its business with open communication

Corporate Values

What we strive for

Society and Environment :
In all our actions, we save the earth and contribute to society.
Profit and Growth :
We meet the expectations of customers, employees and shareholders.
Shareholders and Investors :
We continuously increase our corporate value.
Global Perspective :
We think and act from a global perspective.

What we value

Employees :
We respect diversity and support individual growth.
Customers :
We will be their valued and trusted partner.
Business Partners :
We build mutually beneficial relationships.
Technology :
We create new value through innovation.
Quality :
We meet expectations of customers and society and enhance our reputation.


Global Citizenship :
We act as good global citizens, attuned to the needs of society and the environment.
Customer-Centric Perspective :
We think from the customer's perspective and act with sincerity.
Firsthand Understanding :
We act based on a firsthand understanding of the actual situation.
Spirit of Challenge :
We set highest goals and strive to achieve them.
Speed and Agility :
We act flexibly and promptly to achieve our objectives.
Teamwork :
We share common objectives across organizations, work as a team and act as responsible members of the team.

Code of Conduct

  • We respect human rights.
  • We comply with all laws and regulations.
  • We act with fairness in our business dealings.
  • We protect and respect intellectual property.
  • We maintain confidentiality.
  • We do not use our position in our organization for personal gain.